Lead Generation and Brand Awareness for Tevva Trucks

We were handpicked by Tevva Motors to use our EV knowledge and contacts to raise the profile of its electric 7.5 tonne prototype truck.

Client

Tevva Motors

Industry

Sustainability

Tevva’s investors approached us to build the brand’s profile and EV technology with fleets and to introduce the electric truck concept to the media. 18 months of PR and social media activity generated enquiries from over 100 fleets, secured hundreds of column inches in the trade media and delivered a road test programme with A-list journalists. We also supported the live pilot with two retrofitted electric UPS parcel vans. The UPS trial was set up to address the continued pressure on operators of restricting diesels from entering European city centres.

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In six months 50 pieces of coverage generated £90k of value and a reach of 1.5 million readers.

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