Walking your dog should be an enjoyable outing for both of you. But if you own an exuberant pet that pulls and lunges on the lead, walkies can feel too much like hard work.
Working with the dedicated team behind the iconic Dogmatic head collar made us realise that it’s never too late to walk-train your dog, and it doesn’t require weeks of expensive training sessions either. Good news for one particular Nobull office pooch…. (who shall remain nameless!)
Dogmatic has helped thousands of owners, from all over the world, totally transform their dog walking experience ever since it first launched over 20 years ago. The unique design rapidly eliminates pulling and lunging with complete but gentle control. Unlike other headcollars, the Dogmatic doesn’t ride up, under or into the eyes either, so you can rest assured your pet won’t experience any distress or discomfort wearing one.
Unique padded strapping under and at the sides of the chin ensures that the Dogmatic always stays in place. By gently but firmly turning the dog’s head so that the body has to follow, it stops dogs pulling and lunging yet is comfortable to wear 100% reliable for dogs of any size or breed.
Patented as a truly one-of-its-kind headcollar, Dogmatic is widely endorsed by dog trainers and behaviourists, its global popularity and appeal bolstered by an ever-increasing bank of success stories and a very loyal customer base.
The Dogmatic concept was born from Susan and Zoe Lewsley’s desire to better control their own dogs on the lead. This became a necessity after Susan suffered serious disc and nerve problems. Increasing bouts of arthritis and eleven major operations later, she had found walking her own dogs a major challenge and needed a solution.
Susan and Zoe’s Dobermanns were the canine guinea pigs for the very first Dogmatic headcollar. The mother and daughter team sourced the best quality materials and tweaked their design meticulously until it worked perfectly. It wasn’t long before dog owners at shows and on the street started approaching them to ask where they’d bought their impressive kit. A demand was born, and the rest is history.
Today, Dogmatic continues to make even the most overpowering, excitable pet instantly ‘walkable’. Susan is particularly happy to be helping other physically impaired owners walk their dogs confidently and safely. In some cases, being able to control their dog on the lead has meant some owners can keep their pet and not have to give them up. Zoe and Susan have also helped a lot of elderly owners rediscover the joy of being able to walk their dog. So hugely rewarding, say both of them.
While the Dogmatic offers a solution for any breed, shape, or size dog* that’s out on the lead, it’s also offering a life-saving solution to the growing number of dogs in rescue centres who may be deemed untrainable and therefore unsuitable for rehoming.
Zoes and Susan’s genuine love of dogs and a desire to make walk time a much safer, more enjoyable experience for everyone is what drives this brilliant brand. They also love what they do and it really shows.
*Due to the nose strap design of Dogmatic, it is not suitable for flat-faced breeds
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